Tony Wilson: Now remember, we are live, so no swearing or they will cut you off.
Rob Gretton: What about “arse”?
Tony Wilson: What?
Rob Gretton: Is “arse” a swear word?
Tony Wilson: It’s a swear word.
Bernard Sumner: No it’s not.
Tony Wilson: Bernard, out there, I know “arse” isn’t a swear word. Here, in TV land, “arse” is most definitely a swear word. You trust me? I know all about swearing and TV. I’m a master of knowing when I can and when I can’t.
Peter Hook: What about “big dog’s cock”? Can you say that?
Tony Wilson: [shakes head] No.